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Marketing Lead

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We're looking for a Marketing Lead to join our R&D team to help us build a Telegram mini-app for rapid growth and transform experiments into a productive system.
If you enjoy finding new growth opportunities, testing hypotheses, and seeing the impact of your decisions, you'll love it here.

What will you be doing

  • Be responsible for Telegram growth strategy: goals, channels, budgets.
  • Create and maintain a testing roadmap—creatives, funnels, success criteria, and stop factors.
  • Build reporting and attribution so everything can be measured and improved.
  • Select and implement bots, tools, and automation, making processes simpler, faster, and more transparent.

What we expect from you

  • 5+ years of experience in marketing (performance / influencer).
  • Ability to manage tangible budgets.
  • Strong analytical skills: understanding of CAC, LTV, ability to make data-driven decisions.
  • Discipline in experimentation and the ability to build a strategy, not just tactics.
  • Fluent Russian, confident English (written and spoken).
  • Experience with Telegram Ads, bots, TON, and an understanding of the Telegram ecosystem will be a big plus.
  • Proficiency in Google Sheets and knowledge of SQL/ClickHouse will also be a plus.

What we offer

  • Work in a stable international company.
  • Competitive salary, reviewed every 6 months based on market trends and your performance.
  • Flexible benefits: an annual $1000 to spend on perks, including health insurance, sports, therapy, education and language classes.
  • Open statistics, including earnings from our games.
  • An epic team ready to share their experience and knowledge.
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Marketing Lead

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We'd love to meet you! Tell us a bit about yourself or provide links to your portfolio or code repository

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Refer to Playkot

Feel free to tell us a little bit more about your candidate. Say, what position do you recommend them for? What is their professional level? What projects have they worked on? Anything else we need to know about them would do.

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